Why is there such fanboy-ism in tech?

by Volker Weber

The reason why fanboys exist with such blind devotion is because of something called Choice Supportive Bias. This occurs when we make a decision to invest a significant amount of time, energy, money or a combination thereof into a product. In order to justify to ourselves that such a purchase was worth it, we make up reasons why it was a good idea.

More >

Comments

He lost me on the line "...if the product is unnecessary, like an iPad"

Maybe call me a fanboy but I don't call my iPad "unnecessary" (and give the right to do so to any other tablet or whatever device user on any OS).

Necessarity depends on your personal needs!

Harald Gaerttner, 2012-12-10 14:12

That was a quote from a book, not a line from the page vowe links to.

Jan Van Puyvelde, 2012-12-10 14:24

This can apply to purchasing "gadgets" only to a very limited extent:

The explanation for the phenomenon's existence involves "To combat post-decisional dissonance, the feeling you have committed to one option when the other option may have been better".

With those gadgets it only takes a couple of weeks to a few months and almost certainly there will be some other option which will be better. So while at the time I bought mine, it might have been the best one (at least I can talk myself into believing that), but certainly the question remains whether it was the right time or not.

:-)

Ragnar Schierholz, 2012-12-10 15:12

Then there are some of us who buy one of everything cool so we can know what the "other" is talking about. Most people have good rationale for their toys, or the technology they choose to make a living with. It's easy to sell or give as gifts the toys you don't like.

Susan Bulloch, 2012-12-10 15:59

The worst examples of this phenomena are not the gadget consumers, but those who invest 5, 10, 15 years in a career focused on a single product or technology and persist with it long after the rest of the world has moved on.

Jeff Gilfelt, 2012-12-10 17:03

Seealso: String theory.

Frank Quednau, 2012-12-10 18:36

Recent comments

Markus Dierker on Microsoft OneDrive :: Ein kleines Adventure at 17:32
Volker Weber on Microsoft OneDrive :: Ein kleines Adventure at 16:58
Ingo Seifert on Microsoft OneDrive :: Ein kleines Adventure at 16:48
Natanael Mignon on Microsoft OneDrive :: Ein kleines Adventure at 16:01
Stefan Brandl on What happened to BlackBerry 10.3.2? at 15:44
Volker Weber on Feeling unsafe lately? at 15:42
Ingo Seifert on Installing Windows 10 on vintage netbook at 15:23
Hubert Stettner on Feeling unsafe lately? at 14:52
Wolfgang Bosch on What happened to BlackBerry 10.3.2? at 14:28
Ben Poole on Feeling unsafe lately? at 13:49
Simon Hain on What happened to BlackBerry 10.3.2? at 13:49
Volker Weber on UE Roll :: First Impressions at 13:00
Chris Frei on UE Roll :: First Impressions at 11:45
Volker Weber on Surface 3 with Windows 10 at 11:29
Matthias König on Surface 3 with Windows 10 at 10:03
Stephan Perthes on Installing Windows 10 on vintage netbook at 23:11
Thomas Kahmann on Surface 3 with Windows 10 at 22:24
Volker Weber on Installing Windows 10 on vintage netbook at 22:07
Martin Pürschel on Installing Windows 10 on vintage netbook at 21:56
Thomas Meyer on Installing Windows 10 on vintage netbook at 21:13
Ingo Seifert on Installing Windows 10 on vintage netbook at 20:58
Horia Stanescu on Feeling unsafe lately? at 19:04
Ingo Seifert on Surface 3 with Windows 10 at 16:22
Volker Weber on Surface 3 with Windows 10 at 15:23
Ingo Seifert on Surface 3 with Windows 10 at 13:01

Ceci n'est pas un blog

vowe.net is a personal website published by Volker Weber a.k.a. vowe. I am an author, consultant and systems architect based in Darmstadt, Germany.

rss Click here to subscribe

Hello

About me
Contact
Publications
Certificates
Amazon Wish List
Frequently Asked Questions
Follow @vowe on Twitter

Local time is 17:51

visitors.gif

Tip jar

Archives

As most of my articles roll off the front page rather quickly, I am making an archive of previous posts available here. You can also use the handy search box at the top of the page if you are looking for something particular.

Last 30 days
More archives

Mobile tag for this page

© 1992-2015 Volker Weber.
All Rights Reserved.

Impressum