BlackBerry speculation
by Volker Weber
I have been thinking about BlackBerry and some of the options they have. First, a few observations:
- BlackBerry 10 device sales are falling short of expectations. The company has excess inventory for devices and parts to build new devices.
- BlackBerry 10 only runs on (currently) high end devices. 2 GB RAM minimum, compared to 512 MB for Windows Phone. The company seems to be unable to sell those devices at a profit.
- BlackBerry is stepping up its Android game with Jelly Bean support in 10.2.1, due out this quarter. Early leaks allow side loading of Android apps.
- BlackBerry is trying to establish itself as a MDM vendor, supporting Android and iOS alongside BlackBerry 10.
- BlackBerry has announced a five year partnership with Foxconn, which is supposed to come out with a new device very quickly, initially for the Indonesian market, a BlackBerry consumer stronghold.
Now I am going out on a limb. I believe that Foxconn could be making Android devices for BlackBerry and putting BlackBerry Messenger and BlackBerry Secure Work Space front and center on those devices. If this plan works, BlackBerry would have two lines of phones: high end BB10 devices and low end Android devices. And they can potentially balance this mix in the future, phasing out BB10 in favor of Android.
Comments
Angeblich sind doch Alle so "verwirrt" von Windows RT, weil das kein "echtes" Windows sei. Was passiert dann erst wenn Blackberry keine "echten" Blackberrys baut?
Der Plan klingt plausibel, aber das Geweine..... auweia. Und das Blackberry Marketing machte in der Vergangenheit nicht den Eindruck als könnten sie so was verkaufen. Just saying.