Sorry, no beige

by Volker Weber

Lucy, Woodstock & Co receive another award: Jonathan Ive, Designer of the Year.

With the release of the new iMac, its chief designer Jonathan Ive has cemented his reputation as the Armani of Apple. So what motivates the man whose motto remains "Sorry, no beige"?

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I explain difficult concepts in simple ways. For free, and for money. Clue procurement and bullshit detection.


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