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Maybe I am too stupid

by Volker Weber

This is something I understand. Show the product:

But I do not understand this >

Comments

British humor?!?

Thomas Bahn, 2008-07-21

British humor...
http://youtube.com/watch?v=4vuW6tQ0218

Christian Voigt, 2008-07-22

I'm not sure I understanding what you are saying. Do you think Apple's marketing is better than IBM's?

Dwight Wilbanks, 2008-07-22

Yes the difference is pretty clear. Maybe IBM is not very proud on there own products, because the do not want to show the interface of Lotus products in ads.

Ralf M Petter, 2008-07-22

guys, I like it. vowe, you're comparing completely different approaches.
Apple shows the product, how cool it is and so on. But it does not answer the question "does it solves my business problems?".

IBM shows the difference between everyone working on an island of his own and everyone working together. And that message is more important for business users than a product.

And they does it with a style of humour I really like.

Julian Buss, 2008-07-22

@Christian: don’t blame us Brits for that… ;o)

Ben Poole, 2008-07-22

@Ben: Only one of my favourites.

Christian Voigt, 2008-07-22

Julian, everybody "knows" that Notes is awkward and ugly. Why not show the potential customers some cool stuff that Lotus has recently built?

Volker Weber, 2008-07-22

Well, actually I liked IBM-advertisments much better than those Apple-woogle-doogle-"it's cool man"-ads...

Here is my favourite one:

IBM Linux feat. Muhammad Ali

That's what I would call understatement.

Mathias Ziolo, 2008-07-22

Mathias, your link is broken. You missed the HREF parameter in the A tag :-)

Sascha Reissner, 2008-07-22

Hmm, thanks, I thought I had it right...

IBM Linux feat. Muhammad Ali

Mathias Ziolo, 2008-07-22

Hey dude, you gotta see this:

Ads for MS Server 2008: http://serverunleashed.com

Funny :)

Thilo Hamberger, 2008-07-23

IBM can do better (and show the product - the iPhone)
(not a video though...)
http://www-306.ibm.com/software/lotus/products/domino-web-access/ultralite/

Frank Borzym, 2008-07-23

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Ceci n'est pas un blog

I explain difficult concepts in simple ways. For free, and for money. Clue procurement and bullshit detection.

vowe

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