Marketing wizards

by Volker Weber

There were quite a few deliveries today at vowe's magic flying circus. One of them was the UPS delivery van which dropped off an envelope from TomTom. It was a flat envelope so it could hardly contain anything valuable.

So what was inside? A puzzle suited for 2-3 year olds with three pieces missing and a personalized envelope with a pamphlet and the missing pieces. Message they try to convey: TomTom has the missing pieces. Message they did convey: this company wastes money, fuel and time to deliver a message they can get across by mail.

tomtom puzzle

Somebody in marketing needs to be taken out the back and shot.

Comments

The Hitchhiker's Guide to the Galaxy defines the marketing division of the Sirius
Cybernetics Corporation as "a bunch of mindless jerks who'll be the first against the wall
when the revolution comes,"... nuff said!

Roland Leißl, 2008-08-07

Old vowe.net archive pages

I explain difficult concepts in simple ways. For free, and for money. Clue procurement and bullshit detection.

vowe

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