Apple's design process

by Volker Weber

After describing Apple's process of delivering consumers with a succession of presents ("really good ideas wrapped up in other really good ideas" — in other words, great software in fabulous hardware in beautiful packaging), he asked the question many have asked in their time: "How the f*ck do you do that?"

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Comments

That's a wonderful article, thanks for pointing it out.

Philipp Sury, 2009-02-06

I especially like the "Pony Meeting" a lot, reminds on my bo.. Never mind. Thanks for the link!

Andreas Linde, 2009-02-06

danke für den Link!

ludwig coenen, 2009-02-11

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Ceci n'est pas un blog

I explain difficult concepts in simple ways. For free, and for money. Clue procurement and bullshit detection.

vowe

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