TomTom White Pearl
by Volker Weber
TomTom announces a special Lady's edition of the TomTom ONE. For 20€ more you get a sperm white case and screen mount, a silk bag, and a special set of POIs, including cafes and designer boutiques. Don't know about you, but I find this offering a bit offensive.
Comments
is floral the new pink?
Not sure you're the target market Volker.
It's about as offensive as a men's edition with sports bars IMO. I wonder slightly whether they really market the color as “sperm white”, though …
Noted in Ingo's book of life that "sperm white" is an official color now...
yeah, that fits nicly to the Swarowsky netbooks, gayPhones and such Girly things. Why not?!
I don't think it is offensive. A normal selection process for a mobile phone made by a women is: Is the mobile pink or not?
Technical details are not relevant.
So if pink is a buying argument why "sperm-white" can't??
if it crashes just as often as my recent TomTom One XL and if they didn´t improve the duration of the battery, who cares for the colour?
