Twitter non-conversations can be fun

by Volker Weber


On the IBM Social Business Toolkit webcast. This should be interesting.


A toolkit is what you get when the vendor can't produce a functional SDK or documented API

Next week IBM will teach you in a webcast how to use Twitter.

Social business in general, and Twitter in particular, has real value for an IBM seller. Whether you need to stay in front of a customer sat. issue or get closer and more intimate with your business partners, there's a lot of power and action happening in Twitter - 140 characters at a time. And yes, there is more to Twitter than learning how your high school pal feels about his breakfast. We'll talk about the whys and wherefores of Twitter, and focus specifically on what YOU need to do to participate. As Jeff Schick said at Lotusphere — social software is not a spectator sport. Join us to see and how Twitter works -- how you set up your own Twitter account, the etiquette of following, using the Notes sidebar, #hashtags, and more.

I don't think @readystate is going to take that class.


Next week IBM will teach you in a webcast how to use Twitter.

O.M.G. (And I can just imagine having to register at IBM to watch that webcast...)

Jan-Piet Mens, 2011-03-31

Has April 1st come early for IBM?

Ben Poole, 2011-03-31

Jan-Piet, you have to be business partner.

Volker Weber, 2011-03-31

Super, IBM is going to get a bunch of people excited to use Twitter as a direct sales tool, without investing any time in having them building their brand, their voice, or their credentials. I am so looking forward to the "results" of that webcast, which will find me blocking a bunch of knuckleheads.

Gregg Eldred, 2011-03-31

Hey, it's Social Sandy. Nobody has told her yet that Connections is dead at Bayer. ;-)

Volker Weber, 2011-03-31

Volker, so because I'm not a business partner I don't have the privilege of being trained by IBM on how to use Twitter? Rats.

Jan-Piet Mens, 2011-03-31

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I explain difficult concepts in simple ways. For free, and for money. Clue procurement and bullshit detection.


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