Samsung Considering Shake-Up in Management :: WSJ

by Volker Weber

Samsung produced about 20% more devices than it did of the Galaxy S5’s predecessor, basing the numbers on a survey of its carrier partners around the world, who were asked to predict demand but who weren’t on the hook for any unsold devices, according to the person. That led to merchandise piling up in warehouses, forcing Samsung to increase marketing expenditures to unload the devices.

In all, Samsung sold about 40% fewer Galaxy S5 smartphones than expected, with about 12 million units sold to consumers in the first three months since April compared with about 16 million units for the preceding flagship phone, the Galaxy S4, according to people familiar with the matter.

The Wall Street Journal reports that Samsung is considering a new manager. I would suggest that Samsung needs to build more desirable devices. And that does not mean more features. Since I have upgraded a Nexus device to Lollipop, the Galaxy Note 4 looks completely outdated, although it's a brand new device.

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Samsung devies are desirable, but not for long. Every Samsung device I bought so far was quickly abandoned by their firmware development.

My suggestion is to build fewer devices and keep them updated through software.

Hanno Zulla, 2014-11-24

Probably too late for that. I know quite a few people who have upgraded from Galaxy to iPhone. Smiling faces all around.

Volker Weber, 2014-11-25

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