Not my birthday
by Volker Weber
Whether it's Facebook, Twitter or any other ad platform, I always choose the high value for age. Really old people don't buy anything, so you'd be foolish to target them. And for companies profiling white paper downloads, I am an Albanian janitor with zero employees.
It's an exercise in b/s detection.
Comments
How did it work out this year? I was really tempted, since FB was pushing hard.... ;-)
Happy New Year!
Dear Volker,
we already added an conditional exception in our targeting rules network. A freakin' old guy from Albania with a Facebook account is very likely someone who's trying to hide its passion for Apple & Sonos.
Happy 2016,
Your Facebook
I'm sure someone with 110 years only wants Facebook to play Farmville! Watch those ads coming up ;)
Happy 2016!
I think I've blocked hundreds of games before I stopped using Facebook. But if you search for an embarrassing item on Amazon, it will show up on Facebook, time and again.
Old people get sold retirement cruises, stairlifts and incontinence pants....
Hasn't happened.
It is not a good idea because everyone wants to sell you viagra
